Fond du Lac Titer Clinic
Marketing Objectives:
Where do we want to go?

Sales Objectives

Current Level 

  • Currently our objective is to establish ourselves in the community

  • Provide convenience and assurance

  • Provide both online services as well as comfortable clinic environment

Next Five Years?

  •  Hiring the right people to provide experienced care

  • Word of mouth and repeat customers will help our business become well established in the community

  • Profit will allow us to expand into surrounding communities

Profit Objectives

Possible Level of Achievement?

  • Possible level of achievement?

  • Well-established company with a recognizable name

  • Leading company in pet care

  • Allow pet owners to be more knowledgeable about their pets

Consumer Objectives

 How Will We Serve Our Target Customers?

  • Educating our customers

  • Monthly hands on seminars that will educate the public how titers will reduce over-vaccinations

  • Customers will have the option of coming to visit our vet or have titer kits sent directly to their residence

Positioning; What Do We Want Customers to Think About Us? 

  • Educating our customers

  • Monthly hands on seminars that will educate the public how titers will reduce over-vaccinations

  • Customers will have the option of coming to visit our vet or have titer kits sent directly to their residence

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